{"id":523,"date":"2025-12-26T11:12:21","date_gmt":"2025-12-26T04:12:21","guid":{"rendered":"https:\/\/brunoparis.vn\/?p=523"},"modified":"2025-12-26T11:14:18","modified_gmt":"2025-12-26T04:14:18","slug":"we-tried-tyra-banks-revolutionary-hot-ice-cream-and-colour-us-confused-4-3","status":"publish","type":"post","link":"https:\/\/brunoparis.vn\/vi\/we-tried-tyra-banks-revolutionary-hot-ice-cream-and-colour-us-confused-4-3\/","title":{"rendered":"Ch\u00fang t\u00f4i \u0111\u00e3 th\u1eed m\u00f3n kem n\u00f3ng ‘c\u00e1ch m\u1ea1ng’ c\u1ee7a Tyra Banks, v\u00e0 ph\u1ea3i n\u00f3i l\u00e0 ho\u00e0n to\u00e0n b\u1ed1i r\u1ed1i"},"content":{"rendered":"

Khi The Magnum Ice Cream Company chu\u1ea9n b\u1ecb \u0111\u01b0\u1ee3c t\u00e1ch kh\u1ecfi Unilever v\u00e0o th\u00e1ng t\u1edbi, m\u1ed9t l\u00e3nh \u0111\u1ea1o c\u1ea5p cao cho bi\u1ebft c\u00f4ng ty s\u1edf h\u1eefu c\u00e1c th\u01b0\u01a1ng hi\u1ec7u Talenti v\u00e0 Klondike s\u1ebd c\u00f3 v\u1ecb th\u1ebf l\u00fd t\u01b0\u1edfng \u0111\u1ec3 c\u1ea1nh tranh trong m\u1ed9t ng\u00e0nh c\u00f4ng nghi\u1ec7p ng\u00e0y c\u00e0ng kh\u1ed1c li\u1ec7t.<\/p>\n

Magnum \u0111\u1ea1t 9,3 t\u1ef7 USD doanh thu trong n\u0103m ngo\u00e1i v\u00e0 sau khi t\u00e1ch kh\u1ecfi Unilever, d\u1ef1 ki\u1ebfn di\u1ec5n ra v\u00e0o cu\u1ed1i n\u0103m nay, c\u00f4ng ty s\u1ebd ngay l\u1eadp t\u1ee9c tr\u1edf th\u00e0nh doanh nghi\u1ec7p l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi ch\u1ec9 t\u1eadp trung v\u00e0o kem. Ph\u1ea7n l\u1edbn doanh thu c\u1ee7a Magnum \u0111\u1ebfn t\u1eeb th\u1ecb tr\u01b0\u1eddng M\u1ef9, th\u1ecb tr\u01b0\u1eddng l\u1edbn nh\u1ea5t c\u1ee7a h\u00e3ng.<\/p>\n

Tr\u01b0\u1edbc \u0111\u00e2y, m\u1ea3ng kem \u0111\u00f4ng l\u1ea1nh ch\u1ec9 xoay quanh m\u1ed9t s\u1ed1 \u00edt nh\u00e0 s\u1ea3n xu\u1ea5t l\u1edbn c\u00f3 ti\u1ec1m l\u1ef1c t\u00e0i ch\u00ednh m\u1ea1nh. Tuy nhi\u00ean, trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, l\u0129nh v\u1ef1c n\u00e0y \u0111\u00e3 ch\u1ee9ng ki\u1ebfn l\u00e0n s\u00f3ng gia nh\u1eadp c\u1ee7a nhi\u1ec1u \u0111\u1ed1i th\u1ee7 m\u1edbi. C\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t kem l\u1edbn hi\u1ec7n \u0111ang c\u1ea1nh tranh tr\u1ef1c ti\u1ebfp v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u b\u00e1nh quy, b\u00e1nh k\u1eb9o v\u00e0 th\u1ef1c ph\u1ea9m ng\u1ecdt kh\u00e1c khi h\u1ecd m\u1edf r\u1ed9ng sang danh m\u1ee5c s\u1ea3n ph\u1ea9m \u0111\u00f4ng l\u1ea1nh.<\/p>\n

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\u201cC\u00e1c l\u1ef1a ch\u1ecdn hi\u1ec7n nay th\u1ef1c s\u1ef1 r\u1ea5t phong ph\u00fa v\u00e0 h\u1ea5p d\u1eabn,\u201d b\u00e0 Lisa Vortsman, Gi\u00e1m \u0111\u1ed1c Marketing v\u00e0 \u0110\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o khu v\u1ef1c M\u1ef9 c\u1ee7a The Magnum Ice Cream Company, chia s\u1ebb trong m\u1ed9t cu\u1ed9c ph\u1ecfng v\u1ea5n. \u201c\u0110\u00e2y c\u00f3 l\u1ebd l\u00e0 giai \u0111o\u1ea1n c\u1ea1nh tranh kh\u1ed1c li\u1ec7t nh\u1ea5t m\u00e0 t\u00f4i t\u1eebng th\u1ea5y trong ng\u00e0nh n\u00e0y trong 5 n\u0103m qua.\u201d<\/p>\n

T\u1eebng ch\u1ec9 c\u00f3 s\u1ef1 g\u00f3p m\u1eb7t c\u1ee7a m\u1ed9t s\u1ed1 \u00edt nh\u00e0 s\u1ea3n xu\u1ea5t kem l\u1edbn, th\u1ecb tr\u01b0\u1eddng kem \u0111\u00f4ng l\u1ea1nh nay \u0111\u00e3 tr\u1edf n\u00ean s\u00f4i \u0111\u1ed9ng h\u01a1n v\u1edbi s\u1ef1 tham gia c\u1ee7a nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u m\u1edbi. C\u00e1c \u00f4ng l\u1edbn trong ng\u00e0nh kem \u0111ang ph\u1ea3i \u0111\u1ed1i \u0111\u1ea7u tr\u1ef1c ti\u1ebfp v\u1edbi c\u00e1c c\u00f4ng ty b\u00e1nh quy, b\u00e1nh k\u1eb9o v\u00e0 nhi\u1ec1u ng\u00e0nh h\u00e0ng kh\u00e1c khi h\u1ecd \u0111\u01b0a th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh v\u00e0o ph\u00e2n kh\u00fac s\u1ea3n ph\u1ea9m \u0111\u00f4ng l\u1ea1nh.<\/p>\n

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\u201cC\u00e1c l\u1ef1a ch\u1ecdn hi\u1ec7n nay th\u1ef1c s\u1ef1 r\u1ea5t xu\u1ea5t s\u1eafc,\u201d b\u00e0 Lisa Vortsman nh\u1ea5n m\u1ea1nh. \u201c\u0110\u00e2y th\u1ef1c s\u1ef1 l\u00e0 giai \u0111o\u1ea1n c\u1ea1nh tranh m\u1ea1nh m\u1ebd nh\u1ea5t c\u1ee7a ng\u00e0nh trong v\u00f2ng 5 n\u0103m tr\u1edf l\u1ea1i \u0111\u00e2y.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Khi The Magnum Ice Cream Company chu\u1ea9n b\u1ecb \u0111\u01b0\u1ee3c t\u00e1ch kh\u1ecfi Unilever v\u00e0o th\u00e1ng t\u1edbi, m\u1ed9t l\u00e3nh \u0111\u1ea1o c\u1ea5p cao cho bi\u1ebft c\u00f4ng ty s\u1edf h\u1eefu c\u00e1c th\u01b0\u01a1ng hi\u1ec7u Talenti v\u00e0 Klondike s\u1ebd c\u00f3 v\u1ecb th\u1ebf l\u00fd t\u01b0\u1edfng \u0111\u1ec3 c\u1ea1nh tranh trong m\u1ed9t ng\u00e0nh c\u00f4ng nghi\u1ec7p ng\u00e0y c\u00e0ng kh\u1ed1c li\u1ec7t. Magnum \u0111\u1ea1t 9,3 t\u1ef7 USD […]<\/p>\n","protected":false},"author":1,"featured_media":318,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-523","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc"],"acf":[],"_links":{"self":[{"href":"https:\/\/brunoparis.vn\/vi\/wp-json\/wp\/v2\/posts\/523","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brunoparis.vn\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brunoparis.vn\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brunoparis.vn\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brunoparis.vn\/vi\/wp-json\/wp\/v2\/comments?post=523"}],"version-history":[{"count":1,"href":"https:\/\/brunoparis.vn\/vi\/wp-json\/wp\/v2\/posts\/523\/revisions"}],"predecessor-version":[{"id":529,"href":"https:\/\/brunoparis.vn\/vi\/wp-json\/wp\/v2\/posts\/523\/revisions\/529"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brunoparis.vn\/vi\/wp-json\/wp\/v2\/media\/318"}],"wp:attachment":[{"href":"https:\/\/brunoparis.vn\/vi\/wp-json\/wp\/v2\/media?parent=523"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brunoparis.vn\/vi\/wp-json\/wp\/v2\/categories?post=523"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brunoparis.vn\/vi\/wp-json\/wp\/v2\/tags?post=523"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}